VAAV Communication launches the Telenet Valet Service
Telenet has been a loyal client of ours for 10 years! This year the Flemish cable company became title sponsor of the Flemish Golf Federation’s flagship event, the Beker Van Vlaanderen. The “Beker” is the largest amateur golf competition in Belgium, with some 4500 golfers participating in 46 clubs. The series culminates in a Final at Cleydael Golf Club on 27th September.
Telenet tasked us with developing an idea to activate this partnership, but specifically with a view to connecting with amateur golfers in a sympathetic and fun way. And so the Telenet Valet Service was born and tested last weekend at Keerbergen Golf Club in glorious sunshine, where we cleaned 1,170 clubs.
Throughout the year, the service will be visiting the Telenet Beker Van Vlaanderen qualifying events and we aim to clean more than 40,000 clubs, keeping golfers clean on the green!